Content Strategy

How to get heard when everyone is releasing music: 12 concrete strategies for independent artists

Over 120,000 songs are released every day. Learn how independent artists can stand out with practical music marketing strategies focused on community, smart promotion, and sustainable growth. It has never been easier to release music and never harder to be noticed. With more than 120,000 new tracks uploaded every day, constantly shifting algorithms, and advertising budgets that most independent artists simply can’t match, visibility has become the real battleground. Here’s the mistake many artists make: trying to shout louder than everyone else. The reality is more subtle. You don’t need everyone to listen. You need the right people to care.